Wednesday, June 26, 2013

Unique Holiday gift

I recently developed this idea through a request from one of my music label customers. What’s really unique is the high quality short-run color reproduction, it's just not available using any other method.

(this concept utilizes a solid top option: various images + 2 images courtesy of photographer Aaron Chang)


The custom rigid box option presents a keepsake feel and of course safe storage in the off season.
And I wanted the manufacturing to be domestic.

Ornaments make a great gift and appeal to consumers seeking emotional attachment to family, holidays and previous vacations. If the 36 boxes of decorations in my garage is any sign, ornaments become collectable and cherished. 

I think this idea can work on several levels:
  • Photographers; an alternative to a book or print at a lower price point
  • Vacation remembrance 
  • Destination premium for Visitors bureau
  • Concept; ie classic cars, antique images or famous people
  • Event celebration
  • Non-profit development gift showcasing how the funds are used
  • Contest - the best images are reproduced
  • Perpetual collections
  • Commercial level (provided it’s not simply an advertisement)


(idea for leading motorcycle rental company, EagleRider. Vacation celebration. Clear top option)
Details:
  • Unmatched ornament decoration and custom packaging equals a great value
  • Photo realism unmatched by conventional decoration methods
  • If you offer direct sales on your website, it’s perfect for pre-orders
  • Individual numbering is available which is VERY attractive to the collectors market
  • Offer a photo contest on your website, best 4 photos are reproduced
  • A live high quality and predictable proof prior to production
  • Domestically manufactured for shorter lead times * Low entry cost for limited quantity orders
The entire package includes:
  • High quality rigid colored box with a clear imprinted top or a fully wrapped top for the ultimate in storage protection
  • Four custom printed 4-color ornaments with great color detail set in a black chip support structure.
  • Large selection of ornament base color (even black!)
  • Domestically manufactured (the decorated globe originates from overseas)

I can produce as few as 250 units. The unit costs start working better at 500 units and above.
For questions or more information, call me. I'd love to hear your feedback.